The True Measure of a Man

In our performance driven culture, this book provides liberating truth on how to be set free from the fear of failure, comparing ourselves to others, and the false ideas we have about masculinity.

“Men very often define who they are by what they have done with their lives or other external things. And when they do that, they unknowingly set a trap for failure in their personal lives.” – Richard E. Simmons III

Gathering support from the writings of noted authors and social commentators, Christian and secular, Simmons emphatically reminds us that every man at some point in life suffers misfortune. No one is exempt. However, the challenges of life offer men the potential for great good. In the midst of these struggles, we have the opportunity to see our lives transformed.

The True Measure of a Man is uplifting, challenging, and most of all it points the way to personal and spiritual growth based on the one, true measure we were meant to use. With the free downloadable study guide, it serves as a superb resource for men’s groups and church ministries. This book will change your life . . . and, perhaps, the lives of those closest to you.


Richard E. Simmons’ book (The True Measure of a Man) is so full of common sense and practicality. It is especially poignant and meaningful at such a critical time in our country.

Ben Crenshaw, two-time Masters Tournament champion

The True Measure of a Man is a book I wish I had written …

Bob Buford, author of Halftime and Finishing Well

The True Measure of a Man is a book for every man of every faith or no faith at all.

Fred Barnes, Fox News commentator

Richard E. Simmons III

Richard is the best-selling author of The True Measure of a Man, Reliable Truth, The Power of a Humble Life, and more. His approach is structured and methodical, and his passion is transforming lives through gaining wisdom and applying truth to every area of life. In late 2000, he founded The Center for Executive Leadership, a not-for-profit, faith-based ministry in Birmingham, Alabama.

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Reflections on the Existence of God


We’re offering you a free sneak peek of the first chapter of the book as well as a bonus e-book, 7 Questions You Need To Answer To Determine If God Exists, from author Richard E. Simmons III. Enter your email below to receive access!